Without leads no business online or off can achieve success, so understanding how to form highly targeted leads is going to be the powerhouse behind your successful business.
But not all leads are made equal and not all lead generation processes are born equal. A sub-standard lead can cost a lot more than it seems at first sight.
As an example, if leads have not been qualified in the selling process then you may yourself squandering time on unqualified and disinterested prospects.
Your sales response figures drop, and business declines. It is a vicious spiral.
Lead generation is going to be something you've got to do every day and you have got to learn to generate quality leads efficiently. Offline you may spend a lot of hours meeting prospects and driving to and from appointments and making calls. If one of your methods of prospecting is gathering paper through forms and fliers, all this info has to be interpreted and transcribed into a database. More info in the form of leaflets must be mailed and then there's the qualifying process that must be gone thru, adding more time and cost. Back office staff in the sales department then has to process the lead thru to ( hopefully ) a successful closing.
Online lead generation looks to be much more simple on the face of it, but if you're the owner of your own Mlm or internet marketing company, you know that simply ain't so. Instead of fishing in a sea searching for the right fish, you are fishing in a massive sea of folks, none of whom have heard about you, or your tiny little business!
There aren't many companies that do not need an initial investment to get it going, and glaringly the more capital you can invest the quicker your business can take off and which will mean outsourcing the pointless roles or things you're not capable of doing yourself. Advertising at some specific point will always pull in more leads, if it's done correctly.
If you have built your attractive web site and you follow all the tried and tested methods of success, like adding articles frequently, answering e-mails promptly, employing auto responders and having a prominent opt-in box, and you have built tons of backlinks through article submissions, blogs and social media sites, why the heck aren't you making any money?
If you are like 97% of all internet marketers at about that point, you will doubtless be thinking about giving up and going back to the world of offline selling.
You were good at it. But there aren't any jobs! The people in line before you are folks that are even more qualified than you are!
I may scrape up some cash. I should buy some leads. You would be better off buying groceries. Which companies can you trust will be the first question, as the better the leads are the more pricey they will be, and only 1 conversion will be one expensive loss-producing lead. You have just spent the last of your money and now you can not buy any product to promote!
How about a lead generation system that has been shown to work for thousands and is straightforward to carry out and allows you to stay in control of your business? No passing the lead around like a squalling baby it's yours from beginning to end.
What about a system that keeps you on the leading edge of inventive and effective lead generation that can put your business back on its feet fast? What about My Leads System Pro... it works for me, it will work for you. Ask me how, I am more than happy to help.
Dan Armor
No comments:
Post a Comment